I'm always reading as an SEO. For the latest Google news, I recommend that you:Read the Google Webmaster Central Blog and the official Google Search Blog. Google often uses these blogs to announce upcoming moves and explain algorithm updates after company employee list they've rolled out. Follow Danny Sullivan on Twitter, who is a search liaison for Google. Check search-industry sites like Search Engine Land, Search Engine Roundtable and Search Engine Journal for SEO news. What To Do After a Google Update Think that an algorithm update has penalized your site? Ne antiques pas. Remember
nobody truly understands the algorithm. Whatever you're experiencing may or may not be due to a Google fluctuation. And Google may “fix” it tomorrow, or next week. With this in mind, get intentional. And stay calm. Decide whether you need to act company employee list before you do. Calm woman meditating with laptop. Here's a plan to follow after an algorithm update … Stay calm. Get into puzzle-solving mode. Do NOT react or make changes hastily. Instead, gather data . Determine whether your site was impacted by the change and not something else, such as a technical SEO issue. Or it could be that your rankings dived because your competitors moved up in the SERPs.
Depending on the cause, you need to do something different in response. Learn about the update from several sources (see my suggested resources above). Find company employee list out what other SEO experts are saying and experiencing. Adjust your SEO strategy accordingly. Remember that Google's ranking algorithms change all the time. What impacts your site today could reverse itself in a month. Change what makes sense on your website. Re-evaluate your impact.