There is no doubt that the product manager is a comprehensive creative position. Using three words to describe the main functions can be summarized email list as thinking clearly, making it, and launching it.
Everyone is a product manager, after all, everyone has the nature to ask questions and come up with solutions.
In a narrow sense, this statement also makes sense. Starting from oneself, each person's life is defined, designed, executed and completed by himself. So everyone is at least their own product manager. However, when the user is no longer himself and the scale expands infinitely, a product manager in a broad sense is derived. Simply put, companies use products or services as a medium to exchange value with users through transactions, ultimately benefiting both parties, forming a positive cycle.
The product manager needs to figure out the user model (who the user is, the pain point of the user, when they need it) and the transaction model (how to create benefits, how to distribute benefits), so that this transaction can reach a balance close to user value and business value.
Desires are endless, and user expectations will never be satisfied, seeking a balance between the two in relative perfection. Therefore, after completing the preliminary demand analysis, weighing, and decision-making, how to make and launch it, so that the rapid entry of a product demand into the market to generate value has also become a core competency of the product manager.
"Art is appreciated by oneself, and commodities are accepted by others."
How product managers can effectively manage projects, this article will start from the following chapters:
Both are PMs, what's the differenc
Start: Teachers are famous, work together
Planning: Strategize and Win Thousands of Miles
Execution: assess the situation and act according to the plan
Ending: accumulating soil and sand, accumulating soil into mountains
They are all PMs, what’s the difference?
The English abbreviations of the two positions of project manager and product manager are PM. In fact, the English name of project manager is Project Manager. In addition to the meaning of project, Project also has translations such as engineering, planning, scheme, and production. The product manager is Product Manager in English. In addition to the meaning of product, Product also translates products and results.
As we all know, English pays attention to "precision". Therefore, from the English point of view, it also confirms the difference between the two positions: the project manager takes the project as the core and creates value through plans, programs, production and other measures, while the product manager is all about the product, and everything is based on the product.